Will Gillette's Ad Campaign On Sexual Harassment And Toxic Masculinity Bring Change?

Will Gillette’s Ad Campaign On Sexual Harassment And Toxic Masculinity Bring Change?

Gillette released a new ad campaign today, addressing #MeToo and toxic masculinity. Gillette should certainly be lauded for their efforts to alter men’s behavior, but can this type of ad bring about real change? Here’s what the psychology research says.

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